MICHELIN
Summary
Distribution
Client
Deliverables
Locations
Credits
A series of branded videos for MICHELIN combining travel-led storytelling with product education around tire performance across all seasons.
YouTube, Instagram, TikTok
MICHELIN
Short- and long-form videos
Lifestyle & product photography
Canada
Produced by Gunnarolla Inc.
Agency: Ketchum
CONTENT SPOTLIGHT
Hometown Tour
Gunnarolla takes viewers on a tour of his hometown, London, Ontario.